Moscot, the renowned heritage eyewear brand from the United States, has expanded its presence in London. Following this, it inaugurated a new 280 sq ft store at 68 Marylebone High Street. True to its legacy, the New York-based eyewear...
Moscot, the renowned heritage eyewear brand from the United States, has expanded its presence in London. Following this, it inaugurated a new 280 sq ft store at 68 Marylebone High Street.
True to its legacy, the New York-based eyewear label was established in 1915 and is currently in its fifth generation of family ownership. It has crafted an ambiance similar to Great Grandma Sylvia Moscot’s living room” within the store.
Harvey Moscot, the CEO of Moscot, expressed enthusiasm about this venture, highlighting the cultural resonance between New York and London. He underlined the brand’s devotion to extending Moscot’s famed optical expertise and exceptional customer service. Moreover, he acknowledged London as a second home outside New York.
Zack Moscot, Chief Design Officer, emphasized the incorporation of New York’s Lower East Side vibe into Marylebone. Basically, it recognizes the neighborhood’s allure with its charming streets, upscale dining spots, and distinctive boutiques. Zack projected Moscot’s alignment as a natural fit within this setting.
This strategic expansion into Marylebone marks Moscot’s 12th store in Europe and its 25th outlet worldwide. Alongside its New York and London bases, Moscot boasts a global presence, with stores in Los Angeles, Paris, Rome, Seoul, and Tokyo.
Image Source: Moscot
Why Does Moscot Choose Marylebone High Street?
The inauguration of the Marylebone store signifies the brand’s intent to cater to the local clientele’s preferences. Further, it infuses a touch of the Lower East Side’s essence into the neighborhood. The area is known for its array of Marylebone High Street shops and inviting atmosphere. Excitingly, it aligns perfectly with Moscot’s brand identity and product offerings.
The brand’s innovative approach and commitment to providing a distinctive retail experience resonate strongly through its expansion strategy. That is because it infuses each location with a unique personality, which is its surroundings.
With its newest store, this eyewear brand enhances Marylebone’s retail landscape. Furthermore, it allows customers to immerse themselves in a fusion of New York’s heritage. Accordingly, it ensures an unparalleled shopping experience for eyewear enthusiasts.
To celebrate the opening of its latest store on Marylebone High Street, Moscot extends a warm invitation to all eyewear fans. Surprisingly, customers who visit the new store can enjoy an exclusive limited-time offer of 10% off on select eyewear collections.
Now, explore Moscot sunglasses and optical frames, all while availing of this special discount. Also, embrace the fusion of New York’s rich heritage and London’s vibrant spirit.
The article Moscot Opens Fourth London Store on Marylebone High Street appeared first on World Branding Forum.The article Moscot Opens Fourth London Store on Marylebone High Street appeared first on World Branding Forum.