To (Not) Make as Annoying as Possible

12 months ago 65

We’re done tinkering with the LostArtPress.com website, and we still don’t have annoying pop-up and vibrating windows that urge you to join a newsletter or to save 10 percent on your first order or whatever. Merchants use those irritating...

We’re done tinkering with the LostArtPress.com website, and we still don’t have annoying pop-up and vibrating windows that urge you to join a newsletter or to save 10 percent on your first order or whatever.

Merchants use those irritating windows because they work. But we decided at the outset of this company that we’d rather use our “inside voice” when talking to customers. No yelling, hyperbole or multiple exclamation marks. Because that’s how we prefer to be treated.

Some of the website changes I’ve mentioned before: Easier navigation windows and “social proof,” a phrase I only use ironically, with quote marks around it.

We just added two more functions: a simple wishlist, and a still-not-using-our-outside-voice reminder of our free shipping offer for orders $100 and over.

First the wishlist. Log into your account with us. Navigate to the product you want to add to your list. Click “Add to Wishlist,” which is below “Add to Cart.” Done. (See above.)

To see your wishlist, click on the heart at the top-right of your screen. You’ll see all the items you’ve added. You can then send that list to anyone via email.

The other function tells you how much more you need to spend to receive free shipping. Many times customers can add a bottle of glue or a box of pencils and get free shipping (basically making the glue or pencils free….).

OK, that’s it. I know these posts are boring, but we’re a little boring at times.

— Christopher Schwarz


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