The ever-evolving electric vehicle landscape and lingering skepticism about going green has forced automakers to get creative with their marketing and sales strategies. Microleasing, according to Bloomberg, is the latest way to get butts in seats. The whole goal is...
The ever-evolving electric vehicle landscape and lingering skepticism about going green has forced automakers to get creative with their marketing and sales strategies. Microleasing, according to Bloomberg, is the latest way to get butts in seats. The whole goal is to just get a prospective EV buyer behind the wheel…