Enter the AI-powered Mascot Paradigm of Brand Personification

11 months ago 33

Mark Zuckerberg launched Threads as a competitor of the microblogging platform X (formerly Twitter), with the platform gaining 30 million users within the first few hours after launch and crossing 100 million five days later. Soon after, however, Fortune...

Enter the AI-powered Mascot Paradigm of Brand Personification
Mark Zuckerberg launched Threads as a competitor of the microblogging platform X (formerly Twitter), with the platform gaining 30 million users within the first few hours after launch and crossing 100 million five days later. Soon after, however, Fortune announced that the platform had lost about 82% of that traffic in less than 2 months. […]


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