Our top 4˝ blogs from 2023

12 months ago 49

"And now... the end is here..." Oh, pardon me, just doing my best (worst) Sinatra. But it really is the end. The end of another year in the MarketReach blog. Those who've been with us for some time know...

"And now... the end is here..."

Oh, pardon me, just doing my best (worst) Sinatra. But it really is the end. The end of another year in the MarketReach blog. Those who've been with us for some time know what that means: a year-end wrap-up featuring our top five blogs!

What's that you say? "But, Lucas, there are only 4˝ blogs referenced in your title!" You're right. See, one of the little pieces of marketing wisdom we picked up this year, by attending the annual HubSpot INBOUND Conference, was a fascinating little morsel of statistical know-how from digital marketing guru Jay Schwedelson.

Jay cites the lackluster response by audiences to numbers ending in "5" or "0," which is why you see much more traction in your digital marketing with "weird" numbers like "7" or "9."

Or 4˝. (I mean, you're here, reading this, aren't you?)

Since one of my own blogs was in our top lineup, I decided to take one for the team and only count it as a half, in the shameless pursuit of the "weird numbers" title gimmick. It is among the lineup below, which we won't claim is Schwedelson-level smarts, but some pretty snazzy insight if we do say so ourselves.


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