Everyone knows about the professional network LinkedIn used by potential job seekers to find their perfect match. However, you need to think again about LinkedIn as it is not limited to just finding your job, it has become something more powerful than that. LinkedIn is home to 65 million entrepreneurs and 61 million senior-level influencers (Source: Search Engine Land). LinkedIn has become a strong platform for businesses to connect with industry giants and grow themselves. Thus, if you want your business to reach a wider audience on LinkedIn, you must create great content that will attract the crowd’s attention. Good and attractive content will boost your business’s online presence. Moreover, by embedding LinkedIn feeds on your website, you can influence your visitors to convert. Content marketing on LinkedIn is all about planning, crafting, and posting informative, relevant, and valuable content that will serve the purpose of your audience. Thus, your content will impress and build their trust when it fulfills their purpose. If you are unsure where to start or how to strategize the whole work of content marketing on LinkedIn, this article has your back. Keep reading this article till the end to get all the answers. Benefits Of … <p>The post LinkedIn Content Strategy: Creating a Consistent Presence for Digital Marketers first appeared on Unleash Your Lifestyle Potential.</p>