At any multifamily conference, it can be difficult to discern the signal in the noise. But one question can swiftly help: “What are you reading right now?” This isn’t just polite chitchat; it’s a gateway to genuine connection. When you ask someone about their current read, you’re peeking into their interests, perhaps revealing a side […] The post Why “What Are You Reading Right Now?” Is a Game-Changer in Business Conversations first appeared on The Multifamily Collective.

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