Shakespeare said “ a rose by any other name would still smell as sweet” but he hadn’t felt ZQ Merino.
Some people think merino is merino, but that is just not true.
Back when I was dreaming of soft-seamed baby clothes that would keep a baby exceptionally comfortable, I thought for hours on possible fabrics, but it wasn’t until the day I felt ZQ Merino at The Fabric Store in Christchurch, that I thought these baby clothes, and On Bonn could be possible.
“It was so incredibly soft, like silk. It was not the merino of old, and not even like other ethical merinos. It was in a different league.”
The real magic of ZQ merino starts with the Growers of this fibre and the respect that they afford the sheep, the environment, and the community of people involved in the farming of merino sheep.
ZQ is build on five core values:
Animal Welfare
Environmental Sustainability
Quality Fibre
Traceable to Source
Social Responsibility.
Over the next few weeks, our blog is going to explore what each of these values mean and why we have chosen to only use ZQ Merino in our Evergreen Collection of baby clothes and accessories.
If you want to skip ahead to learning about ZQ, follow the link below to check out the Discover ZQ story.
https://www.discoverzq.com/
Raw wool ZQ Merino Fleece, grown in New Zealand.
