When you think about customer experience analysis, what comes to mind? A murky, time-consuming process with no clear starting or ending point? Restaurateurs tend to know that customer experience is important. But fully understanding what is ultimately such a subjective and nuanced concept and quantifying its impact on actual business performance is incredibly challenging. As […] The post What CFOs Need to Know About CX’s Impact on Revenue, According to Actual Sales & Traffic Data appeared first on GuestXM.

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