The Sport Industry Forum (SIF), established by Interact and the Sports Industry Awards (SPIA), established by Sport360X are excited to announce a game-changing partnership that will bring together two of the UAE’s most prominent sports events under one – the Sport Industry Series. This collaboration, revealed at the recent Sport Industry Forum in Abu Dhabi earlier this month, saw Interact Founder and Director Sally Corander and Sport360X Managing Director Bassam Nawfal officially sign the contract on this exciting new chapter for the region’s sports industry. By combining the skills and network of both Interact and Sport 360X, this partnership will create even greater value for the region’s sport sector. The Sport Industry Series will be the ultimate platform for sports professionals across the UAE. The partnership will preserve the unique identities of SPIA and SIF while benefiting from the collaborative opportunities the Sport Industry Series provides. A new podcast and a series of networking events will also be launched as a part of the partnership, offering continuous opportunities for learning, collaboration, and growth throughout the year. Sally Corander, Founder and Director of Interact, commented: “Both organisations bring unique strengths to the table, and together, we’ll deliver an even bigger stage for innovation, recognition, and growth in the region’s sports sector. It’s a partnership that makes sense and I am excited for the future!” Bassam Nawfal, Managing Director Sport360X, added: “This collaboration between SPIA and SIF marks the beginning of an exciting new chapter for the Sports Industry Awards. Sport Industry Series allows us to synergise our strengths and offer expanded opportunities for recognition and networking. Our combined efforts will elevate the visibility and impact of our events, propelling the sports industry to new heights.” About Sport Industry Forum (SIF): The Sport Industry Forum, established by Interact, is the leading sport business conference for networking, knowledge sharing, and thought leadership. It brings together professionals, innovators, and decision-makers to discuss the latest trends and challenges in sports. About Sports Industry Awards (SPIA): The Sports Industry Awards, established by Sport360X, celebrate excellence in the sports sector, recognising outstanding achievements by individuals, teams, and organisations. SPIA highlights the best practices and innovations that drive the sports industry forward. More information and exclusive updates can be found at www.sportindustryseries.com

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