Primarily, entrepreneurs seek funding sources to launch, expand, or modernize their business. However, investors often also possess advanced experience and can provide valuable advice, assist in strategic planning, or offer access to a network of contacts, which will subsequently prove beneficial for business growth. Attracting an investor to an operational business To attract investors, it is crucial to understand that they primarily focus on the return on investment and risks. The business founders, the team, and the product itself are merely risk factors to them. For example, there are entrepreneurs who are starting their fifth business. They bankrupted their first... […] The post What you need to know to attract investors to a company appeared first on DataDrivenInvestor.