Hollywood agency CAA aims to help stars manage their own AI likenesses

6 months ago 65

Creative Artists Agency (CAA), one of the top entertainment and sports talent agencies, is hoping to be at the forefront of AI protection services for celebrities in Hollywood. With many stars having their digital likeness used without permission, CAA has built a virtual media storage system for A-list talent — actors, athletes, comedians, directors, musicians, […] © 2024 TechCrunch. All rights reserved. For personal use only.


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